Amazon Brand Audit · Two Weeks

Find the Leaks.
Build the Plan.

Every agency will "audit" your account for free and hand you a pitch deck. Ours is a full-account diagnostic of Amazon as a Channel, run by the executives who'd manage it, that ends in a strategic plan: every finding paired with a recommended action, sequenced into a roadmap for profitable growth.Engage us afterwards and 50% is credited.

Find the friction.
Review
Prioritize
Move forward
Illustrative account review and prioritization.
Two weeks50% credited when you engage

Who Is This For?

Four situations send brands to the audit.

YoY stagnation

This year is tracking like last year, and nobody can say exactly why.

Profit erosion

Revenue holds while fees, advertising, and returns eat the margin.

Launch decisions

A new product or a new market, with no data-backed sequence for it yet.

Outdated catalog

Listings built years ago, competing against catalogs rebuilt last quarter.

Full-Account Scope

The 7 areas we cover

One diagnostic, seven angles on the same P&L. Every finding is paired with a recommended action.

Account Health & Compliance

  • Health rating & standing
  • Policy violations (listing, pricing, IP)
  • ASIN-suppression risk & remediation priorities

Revenue & Profitability

  • YoY revenue across the portfolio
  • Organic vs paid mix & dependency
  • Net-proceeds breakdown (fees, fulfillment, storage, ads, returns)
  • Revenue concentration & SKU risk

Advertising & PPC Efficiency

  • Search-term & spend-waste analysis
  • Branded vs non-branded ROI + defensive ASIN coverage
  • "Winner graduation" pipeline
  • Bidding & budget reallocation

Catalog & Listing Optimization

  • Listing completeness (images, copy, A+)
  • Semantic content built for shoppers and Amazon's AI (Rufus, COSMO)
  • Visual-conversion sequence
  • Competitor benchmarking, sentiment & keyword positioning

Market & Category Opportunity

  • Market sizing & share position
  • Footprint-vs-market gap analysis
  • Scored expansion targets (enter now / double down / phase later)
  • White-space & adjacency

Operational & Missed Revenue

  • Inventory health (excess storage, unfulfillable stock, low-stock fees)
  • FBA reimbursements & shipment discrepancies
  • Returns reduction
  • B2B pricing, Prime Day / deal readiness, Creator Connections
THE CAPSTONE

Strategic Roadmap & Execution Plan

  • Prioritized actions in every area
  • Phased recovery-and-growth sequence (immediate → scale)
  • Recommended Channel-management scope
  • Every finding from every area, sequenced into one plan

Day 14

What you receive on day 14

A strategic document, not a report card: per-section findings backed by your account's data, quantified opportunities, and a sequenced execution roadmap for profitable growth. We review it together, live, and after the review all data, findings and the presentation are yours to keep. It stands on its own as the plan your team executes against, whoever executes it.

No hostage decks.

Pricing

The In-Depth Audit.

About two weeks. Your audit fee is 50% credited when you engage us.

In-Depth · from $10K

The complete seven-area scope, every finding paired with a recommended action.

  • ~2 weeks
  • Live review of findings; the presentation is yours to keep
  • 50% credited when you engage us
Request your Audit

FAQ

Frequently asked questions

1

Why is the audit paid?

Because it is you are buying two weeks of the work we would run as your managers, not a sales exercise. The diagnostic is week one and two of a management engagement done in full: your P&L, advertising, catalog and market position examined by the executives who would run the account, with every finding paired to a recommended action and placed in a sequence. A free audit has to pay for itself somewhere, which is why its real deliverable is a sales pitch. Ours is a plan you own outright. And the fee is not a toll: 50% is credited against your first two or three monthly invoices once you engage us, and that credit does not expire.

2

Can I work with you without doing a paid audit first?

Yes. The audit is recommended, not required. Most brands start there because it means the first ninety days are built on what the account actually shows rather than on assumptions. But we do partner with brands that would rather begin the engagement straight away, and the diagnostic work happens inside it instead.

3

What exactly do I get?

A strategic document: per-section findings backed by your account's data, quantified opportunities, and a sequenced execution roadmap for profitable growth. We review it together, live, and after the review all data, findings and the presentation are yours to keep. No hostage decks.

4

Who conducts the audit?

The executives on this site. Former Amazon leaders who ran a $1.2B vendor portfolio from inside the company lead the work, so the findings read like an operator's plan rather than a tool's export.

Two ways to start.

The Brand Audit is the recommended first step, not a requirement.Two weeks, from $10K, and 50% credited when you engage us.Or begin the engagement now and the diagnostic work happens inside it.

START WITH THE AUDIT, OR START THE ENGAGEMENT · EITHER WAY YOU GET THE PLAN