Marketplace Expansion
Walmart, TikTok Shop, Target Plus, Mercado Libre and retail.What transfers from Amazon and what has to be rebuilt.
Selling on Walmart Marketplace: What Transfers and What Does Not
The only secondary channel with real seller demand behind it, and the one mechanic that breaks most expansion plans.
Joe Spann6 August 20262 min read
Taking an Amazon Brand Into Retail
Amazon-native brands often treat retail as the next size up. It is a different business with a different definition of failure.
Joe Spann6 August 20263 min read